Latest MealTrak Results show increase in eating out occasions
Latest MealTrak results show the number of out-of-home eating occasions were +2% higher than the comparable period in 2022, on a 52 week/MAT basis.
Latest results are as follows:
|
|
Latest 52 weeks |
52 weeks (year ago) |
52 w/e YOY change |
Latest 12 weeks |
12 weeks (year ago) |
12 w/e YOY change |
|
Total out of home GB occasions |
3.599bn |
3.521bn |
+2% |
814mn |
874mn |
-7% |
|
Total out of home GB Value |
£21.631bn |
£18.945bn |
+14% |
£4.991bn |
£4.897bn |
+2% |
Value sales are up +14% on a 52 week/MAT basis; with a more modest growth rate of +2% on a 12-week ending basis versus 2022.
Tom Fender, Development Director at TWC, said: “Whilst the out-of-home market continues to face many headwinds, we do see opportunities for those operators that really know their customer and are investing in relevant innovation that meets the needs of the post-pandemic, economically challenged consumer.
“For instance, we’ve seen a shift in spending into the back end of the week, which represents more leisure-driven occasions.”
